3rd May 2012
New board of directors for Jeffrey’s Bay Tourism
A breath of fresh air for J-Bay...
The first order of business at the annual Tourism AGM meeting held on 26 April 2012 at the Jeffrey’s Bay Tourism office was weather to keep the doors of the Jeffrey’s Bay Tourism Office open or not, as Jeffrey’s Bay Tourism is in dire financial straits. The Kouga Municipality does not allocate any funds to the Tourism Office and as such is totally dependent on its members and the community to fund and manage the Tourism Office. Jeffrey’s Bay welcomes thousands of international and local tourists on a daily basis and it was decided that it is crucial for the town to have a Tourist Information centre as this is the life breath of Jeffrey’s Bay.
The Tourism Office, with a newly elected and very eager board of directors, is committed to change the face of tourism in J-Bay. At the first board meeting held on 03 May 2012 at On the Beach Guesthouse a new structure was decided on for director’s portfolios and office management.
Meet the new board from left:
Garth Ford – Advertising
Maresa Meyer – Finance & Office Management
Annelien Petrelis – Secretary & Administration
Amy-Ellen Vermeulen – Marketing & Office Management
Rhelda Foley – Chairperson & Office Management
Brenton Williams – Communication
Tyrone Van Tonder – Kouga Local Tourism
The new board’s vision for 2012-2013 is to create a new look and feel to tourism in Jeffrey’s Bay, to provide our members and tourists with the best service and to keep them informed. To market Jeffrey’s Bay as a leading tourist destination in South Africa and to earn back a positive attitude from our members.
The Tourism Office will undergo a major renovation to change not only the look and feel of Jeffrey’s Bay but to uplift the spirit of our members and the community. A new logo has been designed and the website will have a make-over and promises to be more interactive, a new booking system will be implemented to provide accommodations with instant bookings to drive more business to all our accommodation provider members. Advertising space has been made available in the office as well as on the website for accommodation providers, activity providers, restaurants and local businesses. Re-structured office hours promises to have the Jeffrey’s Bay Tourism Office open over weekends and public holidays.
We do need the support of all our members and the public to make Jeffrey’s Bay Tourism work and thank you for your interest in helping Jeffrey’s Bay become a leading tourist destination in South Africa.